The Panel

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A high quality panel does not just happen; it has to be carefully developed and nurtured. We believe the key to quality online sample is to a foster a solid long-term relationship with our panelists, which allows us to meet the needs of your market research surveys.

MyCLEARopinion has established solid, ongoing relationships with our panelists. This not only ensures sample quality, but also enables us to use extensive member profiling and monitoring to meet the needs of the market research industry. We have created an active and responsive panel by rewarding our members with incentives, and providing excellent customer service to our panel members by responding to all panelist inquiries within 24-48 hours. Monthly surveys are used to engage our members with interesting and relevant topics.

One of the strengths of our relationship with our panelists is our equitable incentive system. Every time a panelist completes a survey we provide a CLEARcash points incentive that is commensurate with the value of the opinions they provide. The CLEARcash incentive system not only ensures high response rates but more importantly communicates to our members that we value their time and opinions.

All of this translates into quality through high response rates, detailed profiling, fraudulent panelist detection and elimination and de-duplication.

Through our parent company BNP Media, MyCLEARopinion has access to subscribers of over 100 business-to-business print and digital publications. This enables us to successfully recruit panel members using a variety of online and print recruitment methods, including targeted banner ad placement and direct email recruitment. We utilize our close relationship with these industry-specific print and online publications to recruit members to our professional industry panels. We do not use traffic driven recruitment companies or methods.

MyCLEARopinion can provide panelists with vertical industry expertise in a variety of industries, including:

  • Architecture/Construction/Maintenance
  • HVACR
  • Flooring/Floor Maintenance
  • Plumbing
  • Safety & Security
  • Manufacturing & Logistics
  • Food Product & Development
  • Food Retailing
  • Packaging
  • Specialty Food Markets
  • Gaming (Casino Gaming)

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